Work
Selected work
Selected work (anonymised)
Typical engagements, with concrete outcomes
These are the kinds of problems I take on, described without naming clients. Named case studies will be added here as permission is secured.
Professional services
Internal workflow tool
A core process lived across email, shared documents and spreadsheets, so nobody had a reliable view of what was done.
The work happens in one place. Status is visible, and the steps that used to get dropped no longer depend on someone remembering to chase.
Specialist service business
Service website rebuild
The existing site listed plenty of services but did not help a visitor decide what to do next, or trust that the next step would be answered.
The offer is obvious on the first screen. Enquiries come in with enough context to start a useful conversation, instead of a vague contact form.
Small operations team
Connected systems
The same customer or job data was copied between a form, a CRM and a spreadsheet, which created delays and avoidable mistakes.
Data moves once. Failures are visible. The people who run the process can see what happened without rekeying it.